I’m Gina Hussar and I’m here to help creative, visionary entrepreneurs build (and ROCK!) their passion fueled businesses.
The best way I can describe what we do here? Think Sex and The city, meets Oprah, meets Steve Jobs.
Because building your dream business and brand should be a fun and nurturing experience in which you extract the gold from within, your unique value, and blend it cocktail style with powerful messaging and business strategy that aligns with YOUR vision (not the vision of all the people who send you emails and product pitches) but YOUR big, beautiful, “OMG I can’t believe this is my life” vision.
I’m a published author, internationally published magazine writer, certified Law of Attraction and Business Coach, total book nerd, mom of three who geeks out finding the EXACT words that perfectly capture your brand and set you center stage with a big old neon spotlight.
There’s a lot of bullshit out there. A lot of “six figure” promises that are well meaning but missing a key ingredient to the freedom and success recipe- YOU.
This is not just a copy writing site. The right words can make you LOADS of money. But (here’s where the Oprah comes in), that doesn’t mean crap if you aren’t “feeling” your work. Anyone with a copy writing background can write a great email. But what then?
The internet is a CROWDED place. You cannot afford to blend in. And the key to standing out is finding, embracing and declaring your unique value. Your special sauce. Your bold “I am.”
From there, all of the warm and fuzzy (and profitable) missions you want to bring to the world can blossom. This is about building the FOUNDATION for your brand. Setting you up for expansion. You’ve got to connect your DNA (Differentiating Natural Attributes) to your audience’s ABC (Absolute Biggest Challenge).
It drives me CRAZY when I see people spending thousands of dollars and hours of time on marketing before they are solid on what to even market! And then, because they haven’t yet tapped into the elements of clarity and conviction that come from a soul-built brand, they start sending out copy-cat messages, (yawn), copy-cat programs (kinda illegal) and they burn out before year two. Sustainable success depends on a unique blend of spirit and strategy. You’ve got to build a business that is undeniably YOU.
So yes. We can write some kick ass emails and copy for you. But we can also find your GOLD. Your shiny purpose. The clear and compelling blueprint for your freedom biz. And then we can wrap it up in a pretty signature program box, create your offerings and your modules, your “can’t it get out of their heads” slogan, your 12 month ascension plan and, in general, your blueprint for world domination. =)
Whether you need a killer sales funnel or a complete brand message overhaul, I got you. You’re busy. You’re running a company, starting a movement and maybe raising a kid or two. Leave the dirty work to me.