The world is evolving.
The audience is changing.
Customers are looking for more than snazzy features.
They want meaning.
They EXPECT depth.
They aren’t interested in being a number or a dollar. They want to BELIEVE in what you’re doing.
So how are companies stepping up?
Ask Toms Shoes.
Hell, ask Oprah.
Those companies have done more than find their marketing edge.
They’ve looked beyond the data and the spreadsheets and the trends straight to the core of what matters most - HUMANITY. HEART. MISSION. MOVEMENT.
Make no mistake. Your business has a soul.
And whether you’re selling high end consulting, wellness products or toilet paper, you better know what it is.
The game is changing, and success these days begins with finding your unique and powerful blend of these three things:
Be prepared. I’m a straight shooter. I will tell you exactly what I love about you, and exactly where you’re missing the mark, bullshitting yourself, or ignoring the obvious.
But you, and your bank account, will thank me later.
Are you struggling to come up with a tagline?
“Gina is a rock star!! When I spoke with Gina I had a very vague idea of what it was I wanted to do. Literally in a 15-minute chat she had my business nailed down and my modules created. I was in sheer awe. I can just imagine what she can do with that brilliant mind at one of her intensives!”Michelle McReavy
They started to call me the coaching industry’s “best kept secret.”
I wasn’t sure if I liked that.
After all, why would I want to be a SECRET?
I knew enough people to know that a LOT of entrepreneurs were struggling. They were either loving their work but dirt poor, or making money but totally miserable doing it.
Having worked behind the scenes with some of the best personal development and business coaches in the world, I knew what this was about…
Somewhere, in some layer of your business lurks a nasty conversion gap, and the only way to get new results is to find it and close it once and for all.
You see, a lot of people create their businesses based on what they see other people doing. (Yawn.) Business owners swipe general sales text from people who are perceived as successful and they slap it up on their own website. Here’s the problem with that — when you strive to follow the crowd and fit the mold you risk getting lost in a sea of sameness. It’s all so…beige.
"Gina - thanks for always turning around great copy that is always in the voice of HeartCore Business. It's rare that I get copy back that I don't tweak multiple times. I really appreciate your writing and most of all LOVE Your ability to make ebooks and promotional material pop! You’re great…"Shanda Sumpter
Because if you’re not doing these things, here’s what will happen:
And here’s what you’re leaving on the table:
Science has proven that there are words that significantly increase your chance of making money. Science has also proven that our energy can massively effect our tangible results.
WHO THIS IS FOR
Simple. If you’re not getting the results you want and you’d rather NOT take another course or wait another 6 months, this is for you.
WHAT THIS INCLUDES
- A full site audit (sweeping for alignment in copy, vision and aesthetics).
- An audit and editing of your current offerings, email sequences and business plan.
- An intuitive reading of your current business energy.
- An intuitive art session to zero in on your current life/work theme.
- Access to the Soulful Brand Identity Map.
- One graphic makeover.
- A detailed plan for business growth and transformation that you can begin to implement immediately.
- An additional 4 weeks of complimentary e-mail support.